The Perfect Freelance Proposal: How to Write One That Gets Chosen

Why 90% of Proposals Get Ignored

Generic "Hello, I am a professional designer with 5 years of experience…" — clients see this 50 times a day.

The AIDA Formula

Attention — start with specifics about their project. Interest — show you understand the challenge. Desire — provide proof with a case study. Action — simple next step.

What NOT to Do

• No generic templates
• No abstract bragging — only concrete results
• Don't ask for work — offer solutions
• Keep it to 3–5 sentences

Speed Matters

JobHunter sends matching orders instantly — you respond first. Response speed is a key selection factor.